Earlier this week, the South Dakota Game, Fish and Parks (GFP) launched a new geo-fencing technology feature within the outdoor mobile app to alert anglers and boaters to pull their plugs at Lewis and Clark in the southeast part of the state.
A geofence is a virtual perimeter that you can draw around any location on a map, and target customers who enter that location. This new feature allows us to reach not only anglers but recreational boaters as well.
The goal is to trigger anglers and boaters to pull boat plugs at the right time and place. This technology has been enabled at these boat ramps: Lewis and Clark Marina, East Midway, West Midway and Gavins Point.
If a boater or angler comes within 100 feet of these four boat ramps, an automated alert will be sent to their phone reminding them of South Dakota’s aquatic invasive species regulations.
It is essential that the user have location services and notifications enabled for the outdoors mobile app on their mobile device for the new feature to function properly.
South Dakota Game, Fish and Parks